Physicians Formula Organic Wear 100% Natural Origin Lash Boosting Mascara is phenomenal in more than one way. It combines a proprietary complex of BioActive Minerals derived from zinc, iron, silicon, copper and magnesium to nourish and strengthen lashes, along with yogurt-derived ProBiotic Protein to help keep lashes in good health for overall thicker, longer & more lushious lashes.
The concept of organic mascara is foreign to me, however it promises to be free of synthetics,parabens, harsh chemicals, synthetic colors, fragrances, and preservatives, all of which can cause lashes to be dry, brittle and clumpy. Instead, the formula is infused with organic orange water, aloe and cucumber extracts to help hydrate and soothe the lashes. Tapioca starch and organic beeswax ensure that lashes appear longer, thicker and more naturally enhanced within 4 weeks of usage.
The brush is medium sized and has soft, flexible bristles that deposit a great amount of mascara at the base of the lashes, giving the illusion of a fuller, thicker lashline. Amazing, right?
Physician’s Formula promises that 44% of the ingredients are organic and 100% of the ingredients are naturally derived. Between the beneficial ingredients, easy application and decent price, this is definitely something you want in your colelction!